Job Title : Marketing Operations Manager

Job Description-

We’re seeking a Marketing Operations Manager to join our rapidly growing teamIn this role, you’ll spearhead the optimization of our marketing operations, from technology implementation to lead management and conversion strategies. Your expertise will guide the planning and execution of email campaigns, in-app messaging, and other initiatives aimed at improving trial and upsell conversions.

Collaborating across departments, you’ll drive e-commerce bookings and refine our marketing funnel. If you’re ambitious, results-driven, and ready to impact our marketing efficiency directly, we’d love to hear from you.

Role and Responsibilities-

• Identify and implement new marketing technologies.
• Lead the integration of marketing automation and CRM systems.
• Manage incoming leads and coordinate handoff to sales.
• Plan and execute strategies to improve trial and upsell conversion rates.
• Design, build, and maintain reports on e-commerce activity.
• Execute and measure conversion tests and experiments.
• Collaborate with internal teams to optimize landing pages and marketing funnels.
• Evaluate customer experience across multiple channels and touchpoints.
• Optimize user funnels and instrument conversion points.
• Evaluate emerging technologies for potential adoption.

Requirements -

• BS/MS degree in finance, economics, mathematics, science, marketing, or a related field.
• 5-8 years of experience in digital marketing or e-commerce.

Skills Required -

• Experience optimizing landing pages and user funnels.
• Solid knowledge of website analytics tools (e.g., Google Analytics, Omniture).
• Working knowledge of HTML, CSS, and JavaScript development preferred.
• Up-to-date with the latest trends and best practices in online marketing and measurement.

Benefits-

• Competitive salary
• Annual appraisal and bonuses
• Rewards and Recognition
• Performance based bonuses